Pris er ikke lig værdi

21. september 2015

Selv om vi godt kan lide gratis så foretrækker vi ofte dyre varer. Også selvom vi godt ved at den dyrere vare ikke er det værd.

LÆS OGSÅ: Bluffer vinkendere?

Hør Laurie Santos – hun har tidligere bidraget med viden om aber der er lige så dumme som os mennesker – forklare hvorfor vi har en tendens til at foretrække dyrere udgaver af det samme:

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Online-kursus i nudging og adfærdsdesign

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Hulemænd i habitter – 3. udgave
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Pris er ikke lig værdi

Få mail når der er nyt​

Online-kursus i nudging og adfærdsdesign

Lær mere om adfærdsøkonomi

Hulemænd i habitter – 3. udgave

Ved kunder hvad de vil have i fremtiden?

Mobilefirst er en skrøne

Pas på etikken i adfærdsdesign

Få mail når der er nyt